Vol. 30, Issue 1, 2020February 24, 2020 CDT
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Integrating Sustainability Into New Product Development: The Role of Organizational Leadership and Culture
Integrating Sustainability Into New Product Development: The Role of Organizational Leadership and Culture
Obal, M., Morgan, T., & Joseph, G. (2020). Integrating sustainability into new product development: The role of organizational leadership and culture. Journal of Small Business Strategy, 30(1), 43–57.