P-ISSN 1081-8510
E-ISSN 2380-1751
Vol. 13, Issue 1, 2002June 23, 2002 CDT
ccby-4.0
Small-Town Merchants Are Not Using the Recommended Strategies to Compete Against Nationial Discount Chains: A Prescriptive Vs. Descriptive Study
Small-Town Merchants Are Not Using the Recommended Strategies to Compete Against Nationial Discount Chains: A Prescriptive Vs. Descriptive Study
Achua, C. F., & Lussier, R. N. (2002). Small-Town Merchants are Not Using the Recommended Strategies to Compete Against Nationial Discount Chains: A Prescriptive Vs. Descriptive Study. Journal of Small Business Strategy, 13(1), 80–87.