Vol. 12, Issue 2, 2001June 23, 2001 CDT
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The Competitive Behaviors of Small Retailers: Examining the Strategies of Local Merchants in Rural America
The Competitive Behaviors of Small Retailers: Examining the Strategies of Local Merchants in Rural America
Rubach, M. J., & McGee, J. E. (2001). The Competitive Behaviors of Small Retailers: Examining the Strategies of Local Merchants in Rural America. Journal of Small Business Strategy, 12(2), 65–81.