P-ISSN 1081-8510
E-ISSN 2380-1751
Vol. 7, Issue 2, 1996June 11, 1996 CDT 
ccby-4.0 
How Forbes 200 Companies Create and Use Mission Statements 
How Forbes 200 Companies Create and Use Mission Statements
Addams, H. L., Baker, W. H., & Davis, B. (1996). How Forbes 200 Companies Create and use Mission Statements. Journal of Small Business Strategy, 7(2), 59–76.